AkiyaMart

Data refreshed March 22, 2026

1M Payback

$28.21

$33.63 in last 6 months

3M Payback

$50.56

$55.32 in last 6 months

6M Payback

$117.30

$118.76 in last 6 months

Avg 1-Year LTV

$196.57

Calc cohorts 2024-10 – 2025-03

Logo Retention by Cohort

Logo retention shows what percentage of customers from each acquisition cohort are still active at each month mark.

Monthly Plans — Logo Retention

40.1% monthly plans in last 3 months (-4.2% vs prior 3mo)

Annual Plans — Logo Retention

59.9% annual plans in last 3 months (+4.2% vs prior 3mo)

Cumulative LTV per User by Cohort

Cumulative LTV shows the total dollar value earned per user over time, including both subscription payments and a la carte purchases.